Fashion Nova is a US-based fast fashion retail company founded in 2006. Since then, it has grown to a successful enterprise with 5 brick-and-mortar stores over the states, an e-commerce website, a mobile shopping app, and 12 million monthly shoppers. In 2019, Fashion Nova ranked #27 in the US Fashion market, with over 500 million dollars in global net sales, thus climbing to the top of the fashion industry.
This success is in part due to the active promotion on Instagram. This helps the brand interact with users and creates the company’s publicity through an array of sexy and dynamic tops, rompers, dresses, matching sets, accessories, and so on. They fit the everyday lifestyle of both men and women, and available even in plus sizes.
If you are finding such trendy looks at unbeaten prices elsewhere to alternative this brand, here are the top brands and sites like Fashion Nova for your reference.
Top 10 Stores like Fashion Nova
1. Shein
Let’s start with the number 1 popular Youtube and Instagram clothing brand – Shein. It is a China-based company that sells clothing worldwide on its own website. It also does marketing mainly through social networks KOLs.
Shein works just like its concept “everyone can enjoy the beauty of fashion“, and now this international B2C fast fashion company has spread across to over 220 countries and regions around the world.
It offers vibrant and trendy styles to teen girls and young women with one of the lowest and most affordable prices on the market. Suppose you see a celebrity wearing a stunning boho dress, a chic swimsuit, or a momentum patterned blouse and want a similar thing, you will always find it on Shein with just 1/5 the price.
Since Shein is an online e-commerce platform, it doesn’t have any locations where shoppers can come and see the clothes with their naked eyes. This is apparently a small minus due to the unstable sizing system. Besides, unlike Fashion Nova, Shein is now only focusing on women categories and still providing no menswear.
2. Pretty Little Thing
What you can expect from Fashion Nova, this brand has it all, whether it’s the wide range of items, celeb collaborations, or discount deals, coupon codes, and free shipping.
Pretty Little Thing is like a UK-based version of Fashion Nova, with the same chic & sexy looks that are ideal for those who love modern lifestyle and partying. It also does not forget plus size and petite size women.
What’s more, this e-commerce website has more than 1 million shoppers per month. The store located in Los Angeles also attracts a vast number of visitors.
It’s your turn to look fierce and affordable at the same time as Kylie Jenner and Sofia Richie!
3. ASOS
Unlike Fashion Nova and many fast fashion e-commerce chains in this list, ASOS focuses on both women and menswear simultaneously. The fact that you can find a wide range of male and female Youtubers’ reviews on ASOS is the most obvious evidence.
Additionally, this brand offers anything you desire from Fashion Nova, including on-trend styles, mostly urban trendy looks, and even pieces influenced by famous celebs and KOLs.
According to some feedback, ASOS actually has relatively higher prices than the super cheap Shein, Zaful, or Romwe. But in return, the clothing quality seems better, and you also receive lots of unique benefits such as student discount or personalized style advisors.
4. Boohoo
The Boohoo clothing website, along with Pretty Little Thing, is owned by Boohoo Group and operates in the UK, Ireland, Australia, the US, and France.
Boohoo has many things in common with Fashion Nova, consisting of:
- The affordable price point ($35)
- The number of visitors per month (approx. 11 million)
- The expansive inventory (plus size, maternity, petite, swimsuits, accessories, etc.)
The only noticeable difference might be in styles: boohoo is more casual, while Fashion Nova’s women clothing is pretty much on the glamour side.
5. Missguided
This site provides a sexy & chic sense to your wardrobe that looks precisely like what Fashion Nova offers. It is also inspired by street style pop cultures and global trends.
Whether you are looking for fancy dresses, tailored workwear, or sleek activewear, Missguided can deliver all with a bargain. And for those who do not really live in the elite society but yearn for clothes of extraordinary styles and quality, this fashion retailer often gives out tons of massive discounts and coupon codes on the homepage, which is very accessible.
The budget-friendly looks are all ready-to-go yet still bold, fierce, and attention-grabbing. They bring about the “work hard, play harder” vibe that embodies modern women’s confidence.
6. Romwe
Prices and huge varieties are Romwe’s most vital factors. The costs for purchase here start at $6, making Romwe an excellent option for a new breeze in your wardrobe without wasting too much on pieces that you know you only wear for one season.
Romwe targets 16 to 26-year old women with new outfits and a trendy catalog introduced every day. The looks are mainly aesthetic, elegant, and modern.
However, once in a while, this fashion retailer receives some customers’ complaints about the quality of their clothing. Still, for the most part, you get what you pay for, and the 60-day return policy can solve most of the arising problems. This is another plus since many sites only allow you to return the goods in 30 days.
7. Urban Outfitters
Urban Outfitters is a famous US brand for young adults that attracts over 12 million international shoppers each month on its e-commerce website, let alone many crowded store locations in the States, Canada, Australia, etc.
The brand focuses on both men and women youngsters, encouraging their individual confident, wild, and free lifestyles. If your theme is boho-chic and retro, Urban Outfitters can definitely fulfill your particular needs.
On the other hand, Urban Outfitters is much pricier than Fashion Nova. Still, the majority of its apparel is still within the affordable level, around $60 or so.
8. Zaful
Zaful is a Hong Kong company founded in 2013, and now an international brand that has offices in the United States, with over 25 million website visits per month.
It delivers globally in western and Asian countries. The shipping might take a while, but the affordable prices, and also the elegance overload of the clothes make them worth the long wait.
Still, Zaful offers men’s and women’s clothes, but most of its lines are for women. Also, there are also no official kid’s choices. But this is not that big of a deal, the massive inventory sizes and styles can provide thousands of outfits and accessories that even children can comfortably rock.
9. UrbanOG
As its name indicates, this alternative site of Fashion Nova is for those who want urban chic styles. Formerly a shoe business, UrbanOG has grown to an international women’s apparel retailer. If you struggle in mixing & matching your tops and shoes, the place can help without breaking your bank.
In contrast with other recommendations like Zaful, UrbanOG is real shoe heaven since footwear is where things started. It carries the most trendy shoes in this list, even more than Fashion Nova: flats, gladiator sandals, heels, knee-high boots, wedges, pumps, sneakers, and even LED shoes for your wildest party.
Furthermore, it ventured into chic-sexy clothing items such as fringed vests, cocktail dresses, or even laid-back skater dresses, etc. The website also has slides for trends and lookbooks to keep you updated with everything new.
10. AMI Clubwear
The last suggestion is a Los Angeles retailer who created the term “clubwear.” The 624k monthly-customer statistic is pretty low compared to other sites. However, you might be surprised by the high rating it got, most of the reviews are 4.5 stars and above.
If you are craving for sexy costumes, accessories, and extraordinarily, elegant lingerie, AMI Clubwear is the one-stop location. The vibe you got from this site is the second most similar to that of Fashion Nova, after Missguided.
More fun facts about AMI: Its workforce is 90% female, and it carries much more than just the festival-appropriate clothing, ranging from size XS to 3X. These facts prove that AMI is a women business for the look of every woman all over the world.
Bottom Line
Fashion Nova is best known for its fresh, low-cost apparel pieces and top trends for both men and women among fast fashion lovers.
If you can’t get enough of the exclusive offer on Fashion Nova, this list of stores, brands, and sites similar to Fashion Nova can give you more ideas on fashion brands with fitting options to upgrade your wardrobe. Through this, you can become the alpha young adults as you’ve ever wanted.
Each site has its own perks, and you can definitely find more than one brand satisfying your demands.