If you are a fashion enthusiast and interested in fashion brands with reasonable prices and quality, H&M is undoubtedly not too strange to you. With affordable prices, trendy designs, H&M has always won the trust of many consumers.
However, there is a question posed by many consumers: “Besides H&M, what fashion brands can meet their requirements the same way H&M does?” The following top 10 stores like H&M will help you find the answer.
Something about H&M
H&M is one of the most popular fashion retail brands with more than 1,000 stores around the world. The first time of establishment, in 1947, H&M sold only women’s clothing under the name Hennes. In 1968, H&M changed its name to Hennes & Mauritz began selling men’s and children’s clothing, marking the whole family’s fashion supply. And lingerie products, accessories, … are gradually added to the collection by H&M. The name H&M was officially launched in 1974.
The strategy “cheap but still profitable” has quickly become the premise to promote the Swedish brand’s success while bringing a revolution to the industrial age of Fast Fashion in today’s society. That strategy plays a significant role in getting H&M 201 million USD – the most recent profit in the third quarter of 2020 of H&M.
Besides, H&M is a pioneer in bringing the luxury names of the fashion industry closer to the masses by inviting famous designers to collaborate such as Karl Lagerfeld, Stell McCartney, Commes des Garcons, Matthew Williamson, Jimmy Choo, Versace, … With designs from such famous names, H&M’s collection always impresses customers with trendy and unique clothing. H&M offers a wide range of products from T-shirts, pants, skirts, shirts to accessories,…
Each clothing section of H&M has different prices and designs to serve a specific group of customers. Collection of Style, for example, is sold at a higher price and targeted at the European market. Monki, although also under distribution by H&M, is usually half the price of Collection of Style, placing its focus on the youth with young and dynamic designs.
Top 10 Clothing Stores Similar to H&M
Zara is at the top of this list because of its popularity and price which are almost on par with H&M. Compared to H&M, Zara’s collection releasing speed is much faster. It often takes H&M 1 to 3 months for a collection to be on sale while only one month for a new Zara collection. With a total number of up to 10000 models, Zara’s products offer a diversity of choices categorized under four main sections: Women, Men, Kids, Shoes and Bags, and even jewelry. Its products include items such as coats, shirts, vests, pants, shoes, … Youthful, modern, and elegant are what Zara’s designs can add up to your everyday outfits.
However, all Zara products are only available in stores for up to 4 weeks. For that, you should search for your preferred items on Zara’s official website (as attached above) for information on their availability at the store before heading there. If you always want to keep up with all of the fashion trends, Zara is a worthy choice for you.
At the right time and in line with needs, quality is what Uniqlo is always aiming for. Thanks to the careful research on fabric materials, Uniqlo has fewer models than other fashion brands on this list but has many orders not inferior to them.
Uniqlo sunscreen – using cutting UV technology, men’s T-shirts – using Dry-ex technology, ultra-light jackets – made from 100% polyester, and a collection of underwear named AIRism are products that consumers always prioritize when it comes to UNIQLO products.
Although there are fewer models, Uniqlo’s collection is also vibrant. Uniqlo’s products are separated for men: shirts, pants, underwear, … women: shirts, skirts, coats, … and babies. Therefore, the choices are very diverse, and finding them is also very easy. Furthermore, you can find fashionable items for your plus size wardrobe here. Compared to H&M, UNIQLO’s designs are much more basic and practical for your daily looks.
Founded in Australia, I.Am.Gia wins the trust of consumers with its new style products. It is famous for its high fashion designs and unique streetwear clothing. You can also find unique T-shirts, one of a kind outfits, and charming robes with I.Am.Gia.
The brand is in the list of fashion choices by many high-class people, especially with its appearance on Beyonce’s tour. And it can also be pleasing even to “nasty gals”. Despite owning a premium quality, all items of I.Am.Gia are only under $ 200. The brand’s price range is a considerable advantage of I.Am.Gia against H&M for H&M’s products can cost you way above $200 for its wide range of clothing sections.
4. Kate Spade
Kate Spade was established in New York City. With its enthusiasm, Kate Spade has been famous for its handbags with a variety of designs, unique colors, along with high-quality products and outstanding customer services,…
If H&M always develops many styles from simple to personality: Trend – stylish, Modern Classic – elegant,… then KATE SPADE’s designs: bags, shoes, clothes, and accessories are all in a youthful, fresh style with many colors, simple but very convenient and extremely fashionable. Its designs represent New York aesthetics – a blend of modern and classical.
SHEIN is an international fast-fashion B2C e-commerce platform. The site was established in October 2008 with its motto as “Everyone can enjoy the beauty of fashion.” Shein’s products come with various designs for different styling purposes: street style, work, …
However, unlike H&M, whose products offer both men and women many choices, Shein’s works are mostly for women: skirts, t-shirts, accessories,… Sometimes, you can still come across some collections for men and children on this site.
With the eye-catching website’s design and detailed information on each product, SHEIN has succeeded in delivering a seamless customer shopping experience. There is always a wide variety of discounts and special student discounts of up to 15% when registering for the SHEIN student program. That is one of many reasons why Shein has a foothold in the market.
6. Urban Outfitters
Founded in the US, Urban Outfitters is a brand that always focuses on classic, retro, and hipster style. By having 500 stores located in many countries and making billions of dollars in revenue each year, you can gauge how popular Urban Outfitters is!
Particularly in the field of affordable clothing, Urban has a wide range of products for men, women, and children suitable for multi-purposes,… There is no denying that the marketing strategy and product diversity are the two critical factors that make Urban Outfitters successful.
In addition to owning various fashion products such as H&M, the street fashion style is its strength and the products that the company focuses on. And if you notice, you can see that Vanessa Hudgens used to wear Urban Outfitters maxi dresses as well as Taylor Swift used to wear this brand.
7. Ralph Lauren
Ralph Lauren has made its name for legendary polo shirts with elegant images. These products are good choices for those who want to own quality, refined products at affordable prices. If H&M has a fast product turnaround speed, consistent with the market trend, Ralph Lauren pursues the motto of “timeless” designs.“ With the combination of classic and modern traits, its products are always unique.
Reasonable prices and a variety of designs are the factors that help Ralph Lauren always receive the love of customers. Its products aim at many different types of customers. They include men: vest, shirt, sweater, …; women: denim, blazer, trousers,…; and Kid & Baby. If you’re seeking online shops like H&M for both men and women, then Ralph Lauren should be among the top results you find.
8. American Eagle
Young and active is what American Eagle’s designs are known for. Products that cannot be ignored when it comes to American Eagle are jeans, pullovers, jackets, accessories,… Besides, with American Eagle, you will be comfortable with a wide range of clothes from collections: New In, Clothing, Shoes, Accessories,…
American Eagle’s unique feature compared to H&M is its collection called Gifts with many options: Gift For Her, Gift For Him, Gift For Pet, Gift Cards,…These collections offer you options for a wide range of gift choices for different occasions.
9. Charlotte Russe
Trend-catching accessories and trendy fashion are what you might notice when you come across Charlotte Russe products. Unlike H&M, Charlotte Russe is a fashion brand just for women.
The brand has a variety of designs from Jumpsuits, day dresses, nightdress, shirts, shoes,… it serves a lot of customers. In particular, the company also has its collection called “PLUS” with many plus sizes products. When entering any of its stores, you will be impressed by the dynamic and youthful layout here.
Topshop is a famous fashion house in England. Unlike H&M, Topshop does not invest in e-commerce but focuses on expanding large-scale stores in leading shopping malls. With product colors and materials always being its priority, the brand is on the list of many consumers.
Besides the designs of T-shirts, pants, shirts, skirts,… accessories and boots are the two highly appreciated products from the brand. These products are of top choices for their versatility in matching outfits. Those who like to own street-style clothes should not miss out on this brand for its name in the field.
Along with the famous fashion segment, catching up with social trends and quality, the top 10 stores like H&M above are worthy for you to choose from besides H&M. You indeed have found the answer to the question “Besides H&M, what fashion brands can meet their requirements the same way H&M does?”.
And if you are looking to open a new store, these stores are also worth considering. Hopefully, with this article, you will find the brands that you like.