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Travel Hashtags for Likes and Followers on Instagram, TikTok

Instagram and TikTok may help you expand your business and generate enormous profits among the most effective marketing tools. Using hashtags on these social media platforms can have the power to make or destroy your marketing strategy.

If you use hashtags effectively, your content will reach and fascinate more people. As a result, you will get more followers and take to explosive growth. However, if you apply incorrectly, you risk annoying your potential followers and being severely punished by these platforms’ algorithms.

So, what are the best and trending Travel hashtags to put on Instagram and Tiktok? How to use them correctly?

You’ve landed on the right site. Let’s dive into this article to learn helpful tips!

Best Travel Hashtags For Growth

Before going into each hashtag and its metrics, here is an explanation of the terms in the tables:

  • Posts: means the total number of posts using the hashtag at the time of update.
  • Daily Posts: the average number of posts per day using the hashtag at the update time. The larger this number, the more competitive the hashtag.
  • Views: means the total number of views that the hashtag has up to the time of update.
Recommendation: While the data we share is relatively new, you’d better use a tool like Flick to keep up with the latest trends and avoid old, inaccurate data.

Most Popular Hashtags

Below are the most popular Travel hashtags you can add to your content. However, these are high-competition hashtags with over one million posts on them (for Instagram). You better combine them with small-to-medium competition ones for the best results.

#photooftheday #travel #explore #travelphotography #landscape #holiday #travelgram #trip #vacation #wanderlust #adventure #instatravel #traveling #travelling #travelblogger #beautifuldestinations #exploremore #traveler #traveller #traveltheworld #travelingram #passionpassport #neverstopexploring #getoutside #travelblog #traveladdict #travels #optoutside #travelphoto #adventuretime

High Volume Instagram TikTok
Hashtag Posts Daily Posts Views Posts
#photooftheday 1,000,000,000 161,018 5,200,000,000 404,800
#travel 654,000,000 140,400 115,000,000,000 1,041,088
#explore 401,000,000 133,527 527,600,000,000 600,508
#travelphotography 197,000,000 35,782 938,700,000 5,845
#landscape 189,000,000 51,840 4,600,000,000 36,850
#holiday 165,000,000 36,745 20,800,000,000 506,300
#travelgram 165,000,000 23,564 553,500,000 4,776
#trip 145,000,000 19,895 9,800,000,000 337,972
#vacation 144,000,000 17,735 23,100,000,000 428,740
#wanderlust 144,000,000 20,736 1,900,000,000 52,323
#adventure 136,000,000 12,517 19,500,000,000 107,608
#instatravel 121,000,000 26,791 233,000,000 4,134
#traveling 88,179,194 12,259 5,400,000,000 169,733
#travelling 80,631,167 1,276 2,200,000,000 87,833
#travelblogger 79,347,333 12,174 2,000,000,000 14,301
#beautifuldestinations 60,322,779 9,489 723,300,000 2,843
#exploremore 58,035,183 20,299 3,400,000,000 1,100
#traveler 50,331,813 2,997 1,700,000,000 16,344
#traveller 42,760,951 5,991 1,900,000,000 34,511
#traveltheworld 41,169,242 13,053 2,400,000,000 5,836
#travelingram 29,341,208 2,062 28,900,000 953
#passionpassport 29,027,303 2,038 38,000,000 274
#neverstopexploring 28,745,498 1,529 12,500,000,000 2,707
#getoutside 28,569,791 4,658 724,300,000 3,818
#travelblog 27,842,887 31 331,700,000 4,276
#traveladdict 24,672,946 383 279,200,000 1,233
#travels 22,501,263 1,655 750,900,000 9,110
#optoutside 18,811,442 1,621 211,000,000 1,462
#travelphoto 17,285,360 16 98,000,000 305
#adventuretime 17,218,903 2,746 7,100,000,000 177,700

Medium Competition Hashtags

Here are the medium-competition hashtags with over one hundred posts on them (for Instagram). It will be easier to reach your target audience with these hashtags than with the high-competition ones above. However, the high-competition ones will help you get the most if you keep high rankings on the hashtag page.

#travelvlog #traveltheglobe #travelalone #travelmexico #travelafrica #beachlifestyle #travelgirlsgo #travelbucketlist #traveltagged #traveltogether #travelbuddies #travellust #traveloften #travelcouples #travelpassion #travelanddestinations #travelon #traveladventures #travelvideo #thebestdestinations #travelcanada #travelgreece #travelphilippines #travelwithus #travelindonesia #goneoutdoors #worldexplorer #travelmood #traveladdicts #travelquotes

Medium Volume Instagram TikTok
Hashtag Posts Daily Posts Views Posts
#travelvlog 993,057 192 1,800,000,000 50,300
#traveltheglobe 991,749 197 2,800,000 193
#travelalone 941,853 172 35,600,000 377
#travelmexico 926,403 173 120,800,000 573
#travelafrica 916,445 168 80,300,000 202
#beachlifestyle 914,441 177 22,000,000 226
#travelgirlsgo 912,380 106 20,300,000 272
#travelbucketlist 889,703 135 5,600,000,000 861
#traveltagged 885,950 124 312,300 67
#traveltogether 885,342 114 31,000,000 301
#travelbuddies 883,883 93 42,600,000 785
#travellust 883,104 86 2,300,000 275
#traveloften 873,107 74 4,900,000 197
#travelcouples 872,538 171 38,900,000 380
#travelpassion 868,664 141 3,100,000 137
#travelanddestinations 855,667 146 1,500,000 162
#travelon 835,452 30 3,500,000 127
#traveladventures 834,042 137 11,100,000 341
#travelvideo 805,565 52 178,600,000 4,600
#thebestdestinations 794,071 116 552,000 61
#travelcanada 789,822 182 85,400,000 283
#travelgreece 789,243 154 91,500,000 284
#travelphilippines 785,388 91 125,300,000 554
#travelwithus 779,638 108 31,700,000 262
#travelindonesia 763,640 76 84,000,000 752
#goneoutdoors 755,298 77 687,600 89
#worldexplorer 750,158 171 1,300,000 195
#travelmood 736,067 94 10,200,000 1,000
#traveladdicts 716,311 114 2,300,000 196
#travelquotes 706,511 108 14,200,000 365

Low Competition Hashtags

Here are the easiest-competition hashtags with only under one hundred posts on them (for Instagram). These are probably the best hashtags to start your content promotion campaign if you are a new account. You just need to copy and paste them into your content. However, they will not yield explosive growth like high and medium competition ones. So, combine all three types with a particular ratio corresponding to each development stage of your account.

#travelguru #travelqld #traveltoexplore #travelwell #traveliceland #travelalaska #travelboy #travelagents #travelportugal #traveldeals #traveltrailer #travelmoreworryless #travelwithdogs #travelquote #travelblogs #travelpeacefulpakistan #travelig #travellingourplanet #travelday #travellingaroundtheworld #travellinggram #travelireland #travelreel #travelerindonesia #travelball #travelsitaly #travelbybike #traveltaiwan #travelplans #travelgirldiary

Low Volume Instagram TikTok
Hashtag Posts Daily Posts Views Posts
#travelguru 298,266 38 32,600,000 376
#travelqld 298,104 25 660,900 69
#traveltoexplore 297,727 48 474,700 92
#travelwell 294,905 29 1,400,000 132
#traveliceland 294,311 81 15,200,000 348
#travelalaska 288,411 183 18,900,000 395
#travelboy 286,246 76 9,700,000 139
#travelagents 286,077 85 9,000,000 128
#travelportugal 284,823 113 21,400,000 247
#traveldeals 284,135 98 133,800,000 698
#traveltrailer 283,529 94 177,500,000 432
#travelmoreworryless 275,798 69 4,600,000 183
#travelwithdogs 274,955 117 9,700,000 132
#travelquote 274,588 33 1,600,000 178
#travelblogs 274,513 41 1,400,000 175
#travelpeacefulpakistan 273,325 82 197,900 78
#travelig 272,997 29 452,900 94
#travellingourplanet 272,980 61 18,200,000 260
#travelday 272,789 36 100,000,000 740
#travellingaroundtheworld 272,201 63 524,400 95
#travellinggram 270,781 73 290,000 54
#travelireland 266,106 39 22,300,000 219
#travelreel 264,270 66 13,700,000 258
#travelerindonesia 262,977 30 549,400 74
#travelball 262,670 36 358,700,000 419
#travelsitaly 262,393 61 36,000 22
#travelbybike 262,026 62 981,000 94
#traveltaiwan 258,488 54 7,900,000 339
#travelplans 258,258 38 25,600,000 338
#travelgirldiary 257,396 54 4,200,000 109

Target Demographic for Travel Hashtags

Hashtags are necessary for helping you reach more people, but the content is the most important thing to get followers. To have attractive content, besides keeping up with the trending topics, you must also know who your content is mainly for. After analyzing more than 1000 Travel-related hashtags, demographic data shows us the age group most interested in this topic is 25-34, and the ratio of male and female users is not significantly different. The specific data is as follows:

Age Range Share of Users
13-27 1.05%
18-24 8.47%
25-34 60.13%
35-44 27.%
45-54 2.82%
55-64 0.52%
65+ 0.03%
Gender Share of Users
Female 57.99%
Male 42.01%

Most-followed Accounts for #Travel

Here are the 20 most followed accounts on Instagram and TikTok in the industry. You can use this list to see how to create engaging content and find trending -related hashtags.

Instagram Account Followers Following
@bitar 4,430,000 2,000
@savannah.clarke 4,000,000 1,040
@voyaged 3,500,000 8
@swiss.beautiful_ 2,430,000 316
@paixaoporviajar 2,380,000 405
@travelwithtriposal 2,240,000 4
@planet.go 2,100,000 217
@italia 2,060,000 86
@thrillophilia 2,000,000 7
@earthlocus 1,660,000 252
TikTok Account Followers Following
@lucagallone 9,900,000 87
@alexojeda 8,200,000 2,570
@nasdaily 5,200,000 7
@vive.mexico 4,600,000 101
@swiss_beautiful 4,300,000 710
@florina_toma 4,000,000 1,920
@jordentually 3,000,000 469
@unseenwonders 2,700,000 113
@bee.traveler 2,100,000 211
@lotterlive 1,800,000 304

How to Use Hashtags to Grow Your Account

Hashtags (#) are specialized and unique keywords that boost the reach of your content on social networking sites. Users may access all social media postings using the same hashtag by tapping on any of them.

People use hashtags to organize content and increase target market interaction. For the best outcomes, you must be strategic in your use of them. That’s easier said than done.

Besides having to find the relevant and trending hashtags to put on your Instagram and TikTok posts, there are many things to know to have an ok strategy. Here are a few things that you should keep in mind.

1. Know Who Your Target Audience Is

Not all hashtags are suitable for your account. You must determine your target audience first to select the best suited.

Determining your audience helps your business focus marketing campaigns and budgets on the potential groups to buy your products or use your services.

Ask yourself the following questions to understand who your audience is:

  • Are your audiences old or young?
  • Where do your audiences come from?
  • What content do your audiences love?
  • Who are your opponents?
  • What are your strengths?

2. Choose Relevant Hashtags

Ensure that your hashtags relate to the content of your post. Otherwise, Instagram and TikTok’s algorithms can’t correctly classify your content and deliver them to people who really care, which causes poor engagement. This is also why your content does not rank high on hashtag pages.

For instance, if your business specializes in yoga, it’s best to choose relevant hashtags like #yogapractice, #yogalife, or #yogaeverydamnday.

3. Don’t Go Overboard

Using multiple hashtags in one post can help increase your brand’s visibility, allowing you to reach a far larger audience. However, each social media network has its own rules for hashtag usage, and exceeding them may result in lower engagement.

Instagram permits up to 30. But for optimum interaction, limit it to no more than 15-20 per post. While TikTok has increased the character limit in captions to 2,200 characters, you should only use 4-5 hashtags to increase your organic reach.

4. Track And Analyze Hashtag Performance

Use your favorite hashtags and track their effectiveness to see whether they are helpful for your business. Ask yourself questions like which ones bring in traffic, which increases engagement rates, which turns visitors into customers, etc.

You can do this tracking manually via Google sheets, though it’s pretty time-consuming and challenging to scale up. Here are some tools that can help you speed this process up:

  • Flick allows you to track Instagram hashtag performance and see what’s trending across millions of them.
  • Later allows you to perform almost all tasks to grow Tiktok and Instagram accounts, such as scheduling posts, analyzing demographics, account growth, and hashtag performance.
  • Analisa gives you much information to analyze on your Instagram and Tiktok accounts, although the price to use is relatively high compared to the other recommended tools. You will be interested in metrics: Top Hashtag Participants, Post vs Engagement Comparison, Influencers Identification, and Follower Demographic.

Thanks to these tools, you can evaluate the effectiveness of your hashtag marketing strategy and find trending and suggested hashtags.

5. Use Trends to Create a Viral Storm

Emerging trends are constantly changing and updating. As soon as a new trend appears, people will try to follow it. This way, they will get benefit from this new trend. If you don’t mind, you are missing significant opportunities.

Regarding social media marketing, these emerging trends and hashtags can help you improve your business results and reach your goals in the shortest time possible.

Conclusion

Growing an account to become famous on TikTok, Instagram, or any other social media platform is not challenging. It results from a consistent work chain, including planning, executing, analyzing, and adjusting.

Hopefully, you found some excellent and trending Travel hashtags to put on your Instagram and TikTok accounts. Also, apply the tips that we shared to be able to thrive beyond all competitors.

Related hashtags you should consider adding to your content to grow your audience are vacation, adventure, and Disney.

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